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Engagement first, vanity metrics later. Instagram no longer ranks by who follows you: it ranks by who watches, saves, and shares. That one shift flips the entire math of influencer marketing. 👉 Nano creators hit 5.2% engagement against 2.3% for ma
The most future-proof tool at a summit about the future is made of paper. For @beam_summit 2026 we returned to a brief we know well: the summit's workbook, structure for two days of thinking, room for the notes nobody plans to take, a spine sturdy en
It wasn't a conference and it wasn't "networking": It was something simpler and, for that reason, rarer, at least in our local environment. A round-table with some of South Tyrol's most recognisable companies, hosted between our creative S
Since early 2022, we have been working for @barth.interiors . What started with repositioning a time-honored brand has grown into something we're proud to call a true long-term collaboration. From strategic positioning and brand identity to art dire
Some evenings the work stops and the team just shows up. We went to Brixen-Bressanone for the @waterlightfestival: a guided tour with the Festival-Project Lead @hannabizjak through the illuminated old town. After that dinner at an old friend’s

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