globus & cosmos: the fashion universe in Südtirol

Fashion, for me.
Branding, Corporate Design, Marketing

Globus is the South Tyrolean fashion house

globus Mode is the South Tyrolean fashion house for the whole family. Founded in 1962, they are an owner-managed family business with 4 branches in Bolzano, Merano, Bressanone and Brunico.

They were contacting us looking for a brand refresh. We gave their brand a completely new look, while keeping the main colors and the name the same. Out of this initial process followed a new website, digital services, marketing events, new catalogues and monthly marketing support activities.

Starting Point

Research & Analysis
Brand Redesign
Corporate Design
Website & Socials
Ongoing Marketing & Activation Support
Ongoing Graphic Design Support

Process

cosmos

A new fashion universe
Branding, Corporate Design, Marketing

From the heart of a long-standing collaboration with globus comes cosmos — the new brand from the family, dedicated to those seeking style, identity, and a timeless aesthetic. We developed a name and logo that capture cosmos’ contemporary elegance and vision, supported by a brand architecture designed to grow.

Clear visual guidelines and consistent applications across digital and physical touchpoints shaped a distinctive, aspirational identity.The branding was launched through an integrated communication strategy, from paid ads to citylight posters across South Tyrol.