Inside the globus mode Kids Club: mascots, claim and a loyalty concept
Kids wear it. Parents come back.
With the new globus Kids Club, globus mode has built a loyalty program for the people who shop for the smallest customers : parents dressing children from 0 to 12.
Schneiderin Fiona and her companion Wolli give every visit a familiar face for the kids.
The Club rewards the family that keeps coming back.
zukunvt led concept and claim, designed and produced the mascots, and shaped every touchpoint from the styling pass, birthday voucher, flyer, colouring page to the landing page.
Thanks to the globus team for trusting us with the most loyal audience there is.